An unexpected breakout year for the social side of ESG
Mike Hower
Mon, 07/13/2020 – 01:30

About six months ago, I wrote that 2020 would be a pivotal year for environmental, social and governance (ESG), and that what happens this year and over the next decade could determine the next century. While it would be the world’s biggest understatement to say 2020 isn’t turning out the way we all thought or hoped it would, I stand by my conclusion.

This is a critical time for corporate sustainability. What we do or don’t do will change the world, but for reasons nobody could have predicted in December.

The mass climate protests of 2019 and subsequent outpouring of major corporate climate commitments from the likes of Amazon, IKEA and Kering, among others, seemed to indicate that 2020 would be the year of the E in ESG — when corporate climate action hit critical mass.

In January, the momentum built as Microsoft committed to becoming carbon-negative and BlackRock Chairman Larry Fink’s now-fabled letter to CEOs called the climate crisis a “defining factor in companies’ long-term prospects.” The climate crisis even topped the discussion list at the World Economic Forum Annual Summit in Davos.

And then along came a global pandemic, and everything changed. As the world went into lockdown, ESG conversations shifted from the E to the S, or social — how companies were responding to COVID-19 in terms of employee health and welfare. The emphasis on the S intensified even further after the murder of George Floyd sparked a movement for racial justice and employees, customers and investors demanded companies take a stand. 

As social issues move to the forefront of ESG discussions, 2020 is turning out to be the breakout year for the S. To better understand what this means for the future of corporate sustainability, thinkPARALLAX recently gathered investors and corporate sustainability practitioners from TPG, JUST Capital, Workday, The Estée Lauder Companies and KKS Advisors for a digital Perspectives discussion

The S moves to the front seat

In the long road trip of corporate sustainability, the S mostly has ridden in the backseat — with the E and G commandeering the wheel and Spotify playlist. That’s because social issues are tough to quantify. 

While calculating a carbon footprint is comparatively easy, how does one create science-based targets for worker welfare or racial injustice? Sure, an organization can make efforts to diversify its board and workforce, or create programs to improve worker welfare, but this is only a start. 

Addressing deeply rooted systemic inequalities requires a much greater commitment and means of measuring success. Until now, companies have gotten by with doing nothing or just the bare minimum. No longer, thanks to the events of 2020.

“We’re at a turning point in ESG,” said Martin Whittaker, CEO of JUST Capital. “What’s happened in the past three months has done 20 years of S work.” 

What’s happened in the past three months has done 20 years of S work.

Moving forward, corporate board members, investors and executives will be expected to consider worker welfare and complex social issues such as racial inequality. “Companies are scrambling to address these issues, and everyone needs to throw out the manual and completely rethink how they approach equity in the workplace, because something is not working,” Whittaker said. 

But as the S takes over the wheel, are environmental issues, the E, getting pushed into the backseat? No, said Alison Humphrey, director of ESG at TPG. “It’s just joined climate in the front seat.”

E and S: better together

The great thing about ESG is that it isn’t a zero-sum game. A renewed focus on the S actually might help companies do a better job of addressing environmental challenges because the two are linked. People of color or low-income socioeconomic status, for example, are suffering and will continue to suffer first and worst from the negative effects of the climate crisis, says Union of Concerned Scientists

“There’s so much interesting intersectionality with social justice and climate — they are both so connected,” Humphrey said. “Climate work is hard and exhausting, and many people don’t feel the urgency or balk at the initial cost of the transition or fail to grasp how dependent humanity is on our ecosystems. In many ways, it mirrors many of the challenges with social justice — and you can’t address one without the other.”

While measuring social impact remains difficult, this no longer will be an excuse for companies not to try. 

“With this sharp focus on how integral social issues are to our ability to achieve an equitable society and make environmental progress, we will collectively need to get a lot better at measuring and communicating the S, just as we have with environmental topics,” said Aleksandra Dobkowski-Joy, executive director of ESG at The Estée Lauder Companies.

Even before the events of 2020, Workday factored social impact into its environmental sustainability strategy, said Erik Hansen, director of sustainability at Workday. “The events of the past months have illustrated how valuable systems thinking is, and showing that we are a connected, global community. That connection between climate, the environment, people and health.”

When Workday installed EV chargers at its headquarters, for example, this was not just so software engineers could come to work in a Tesla, Hansen said. It was also so that the company could minimize environmental impacts such as air pollution, which disproportionately hurt disadvantaged communities. Likewise, as Workday works toward its 100 percent renewable energy goal, the company is advocating for a just transition to clean energy that accounts for those who might be affected economically — such as workers in the fossil fuel industry — and ensure that nobody is left behind.

One of the most effective ways to honor the E and the S might be focusing on the G, according to Anuj Shah, managing director at KKS Advisors: “One of the things we’ve looked at is how the G — the governance part — supersedes the E and the S. If you can get the G right, the E and S will follow.” 

What racial justice means for business

As mass protests erupted across the globe after the murder of Floyd, a chorus of companies voiced support for addressing racial inequality, and some even committed to doing something about it. But what comes next?

“We’re at a point where we need to take substantive action, as individuals and as corporations, to deliver on social justice. I’m incredibly proud of the commitment made by The Estée Lauder Companies to promote racial equity, as a starting point for real progress and lasting change,” Dobkowski-Joy said.

According to Humphrey, TPG came out with a statement and commitment to take action by first taking a step back to reflect on its role and how it can best address system inequalities as a private equity firm. “The question is, what is your company’s role in rectifying injustice in our system? This needs to come uniquely from each department, a top-down and bottom-up approach.”

A hopeful future for ESG

Despite the setbacks of 2020, there remains reason for hope. The ongoing global pandemic is shattering the longstanding myth that companies must sacrifice return to be a good corporate citizen — ESG funds are outperforming the wider market during this economic downturn. 

And we are learning through much trial and error — emphasis on the “error” — how to address an intractable problem that harms everyone yet that no single government, organization or individual can solve alone. Relentless competition may be giving way to constructive collaboration. And these lessons might still be applied to address the ultimately more existential crisis of the climate. 

We will collectively need to get a lot better at measuring and communicating the S, just as we have with environmental topics.

“In the midst of this tremendous upheaval, we’re all pulling together in ways which were unfathomable just months ago — and showing that collective action is actually possible,” Dobkowski-Joy said.

Climate may begin to take on a new importance as a long-term threat to society as climate risk exposes inequities just as COVID-19 has, Whittaker said. “COVID-19 has taught us the importance of resilience, interdependence and systemic risk and how to address that — and how we can be more effective working together. I’ve seen a lot of collaboration over the last three months, which I wouldn’t have expected to see. I think it has brought out a lot of humanity in business which has all been about profit making.” 

Shah of KKS was more cautiously optimistic. “I’m concerned that a lot of companies are going to feel pressure to maximize profits coming out of the pandemic into a new normal. ESG and short termism don’t necessarily go together. Long termism is a prerequisite for ESG.”

However, Shah added that he has been inspired by the mass movement for racial justice being driven by the younger generation. As Millennials and Generation Z continue to take over the workforce and enter leadership roles, this activist mindset could change the future of ESG. 

Humphrey suggested companies should take a look at business model resilience and how it is intertwined with ESG issues. “Perhaps we can focus less on the rolling back of budgets, which has happened for many companies across the board, and instead on how the pandemic has compelled us to look beyond one-off CSR and sustainability initiatives toward a more strategic, integrated and business-aligned approach to managing these 21st-century risks,” she said. 

As we continue to push forward toward an uncertain future, the only certainty is that things will change. And it’s up to all of us to make sure that it’s for the better.

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What’s happened in the past three months has done 20 years of S work.
We will collectively need to get a lot better at measuring and communicating the S, just as we have with environmental topics.

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A CFO’s take on climate and risk management
Vincent Manier
Mon, 07/13/2020 – 01:00

Just a couple of months into 2020, the world was amid significant discussion about the core purpose of businesses, led by BlackRock CEO Larry Fink calling for corporate America to take control of its carbon footprint and major companies, including Microsoft and Delta, making ambitious zero-carbon pledges.

When COVID-19 arrived, we saw the impact that global crises have overnight, teaching the corporate sphere valuable lessons about risk mitigation. Economic estimates predict that the pandemic will decrease global GDP by 3 percent in 2020, and at our current pace, climate change is estimated to decrease the global GDP by anywhere from 2.5 percent to 7.5 percent by 2050.

While climate risk remains an often overlooked or undervalued factor in risk management programs, there is an urgent need to integrate resiliency into core business strategy if businesses want to continue to thrive — or even remain operational.

There is an urgent need to integrate resiliency into core business strategy if businesses want to continue to thrive — or even remain operational.

The current COVID-19 pandemic has emphasized the importance of prioritizing resilience by exposing the fragility of global supply chains and dysfunctional systems across businesses and forcing them to change the way they plan and operate to factor in large-scale crises. Hospitals, for example, felt the disastrous impact of vulnerable supply chains, and needed to plan for alternative sources of personal protective equipment to keep their medical workers and staff safe.

These learnings must be applied to similar risk brought about by climate change — businesses need to prepare for the impact of devastating weather events on supply chains and infrastructure they rely on to remain safe and operational.

As key members of the financial team, risk managers need to grasp the implications of sustainability across the organization, from strategic risks posed by new regulations to operational risks posed by extreme weather and financial risks with regards to taxes and insurance. As we continue to fight climate change, understanding the strategic, operational and financial risks — and the tools available to assess and plan for them — will help finance teams take a more forward-facing approach to risk management and avoid repeating past mistakes.

Strategic risk factors

Four key risk factors are associated with strategic risk and sustainability: economic changes; corporate responsibility; regulatory risk; and reputational risk.

From an economic standpoint, there have been major shifts brought about by decarbonization and diversifying portfolios — consider the rapid decline of the coal industry, for example. In addition, companies are being held more accountable for their impact on the environment, with pressure coming from all sides, including customers, investors, competitors and regulators.

Increased regulation and legal requirements around resource management and carbon reduction, as well as required carbon reporting, can result in major fines if not complied with.

Finally, reputational risk, while hard to quantify, can be enormous, particularly in today’s political climate and as both internal and external stakeholders become more educated on the action against climate change.

Operational risk factors

Sustainability also can affect how businesses approach operations, such as supply-chain optimization, procurement strategies, data privacy and security. For instance, the finance team can make more informed decisions around power purchase agreements, onsite and offsite renewable energy, decentralization and microgrids, energy independence and cost savings opportunities when factoring climate risk into the overall procurement strategy.

There are also more direct operational risks to consider as a result of climate change in the form of extreme weather events, which continue to increase in both frequency and intensity. Businesses must account for the possibility of outages, damages and closures, all of which can threaten the ability to protect employees, assets and data centers (which can pose new risks in terms of data privacy and leaks) and, ultimately, to keep the business operational.

Financial risk factors

Climate change poses significant financial risks to an organization as sustainability policies and corporate initiatives can affect taxes, insurance, resource management, energy sourcing, investor support and even intangible assets such as goodwill — for instance, the impalpable value that customers and investors place on a company’s ability to reduce its footprint. From changes in insurance premiums and coverage to identifying financial benefits of electrification, there are almost countless financial risks and opportunities for the financial team to assess.

Sustainability planning also opens the door to integrating new technologies to save money, such as alternative energy vehicles, which bring financial benefits all their own.

Integrating climate risk strategy

Integrating climate risk into new or existing risk management programs can seem daunting, but the financial team can leverage strategic assessments to make the process simpler. For instance, vulnerability assessments allow businesses to understand where climate change is most likely to affect them. Scenario assessments can provide a forward-looking view of the potential impact, so finance teams can plan ahead to mitigate future developments.

The world’s current state is illuminating the need for resilience to global events we may not be able to foresee or control. With climate change being the next undeniable threat, it’s on the shoulders of the financial team to ensure that companies are adequately prepared for different climate events to improve their resilience and mitigate the associated risks.

The strategic planning used now to prepare for these issues may encourage innovation and new methods of operating that not only benefit the bottom line but also prepare a business for when unexpected events do occur. This also offers opportunity to strategically prepare and recover from events in a way that helps reduce climate change and improve the environment on a global scale.

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There is an urgent need to integrate resiliency into core business strategy if businesses want to continue to thrive — or even remain operational.

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20 must-read books about food systems
Danielle Nierenberg
Fri, 07/10/2020 – 00:50

With record high unemployment, a reeling global economy and concerns of food shortages, the world as we know it is changing. But even as these shifts expose inequities in the health and food systems, many experts hope that the current moment offers an opportunity to build a new, more sustainable food system.

To understand what it will take to move forward, Food Tank has compiled its summer reading list to delve into the issues that affect our food system today. These 20 books provide insight into food access and justice in Black communities, food relief and school nutrition programs, the effects of technology on global food supply chains, the relationship between climate change and food production, and much more.

1. “Be My Guest: Reflections on Food, Community, and the Meaning of Generosityby Priya Basil (forthcoming November)

Priya Basil explores the meaning of hospitality within a variety of cultural, linguistic and sociopolitical contexts in this short read. Basil uses her cross-cultural experience to illustrate how food amplifies discourse within families and touches on the hospitality and the lack thereof that migrants and refugees experience. “Be My Guest” is at once an enjoyable read and a hopeful meditation on how food and hospitality can make a positive difference in our world.

2. “Biodiversity, Food and Nutrition: A New Agenda for Sustainable Food Systems by Danny Hunter, Teresa Borelli and Eliot Gee

Leading professionals from Bioversity International examine the positive impacts of biodiversity on nutrition and sustainability. The book highlights agrobiodiversity initiatives in Brazil, Kenya, Sri Lanka and Turkey, featuring research from the Biodiversity for Food and Nutrition Project (BFN) of the Alliance of Bioversity International and CIAT. Through this analysis, the authors propose that the localized activities in these countries not only are benefiting communities, but also are transferable to other regions.

3. “Black Food Geographies: Race, Self-Reliance, and Food Access in Washington, D.C.” by Ashanté M. Reese

Ashanté Reese draws on her fieldwork to highlight community agency in response to unequal food access. Focusing on a majority-Black neighborhood in Washington, D.C., Reese explores issues of racism, gentrification and urban food access. Through her analysis, she argues that racism affects and exacerbates issues of unequal food distribution systems.

4. “Black Food Matters: Racial Justice in the Wake of Food Justice edited by Hanna Garth and Ashanté M. Reese (forthcoming October)

Access, equity, justice and privilege are the central themes in this forthcoming collection of essays. The food justice movement often ignores the voices of Black communities and white food norms shape the notions of healthy food. Named for Black Lives Matter, “Black Food Matters” highlights the history and impact of Black communities and their food cultures in the food justice movement.

5. “Diners, Dudes & Diets: How Gender and Power Collide in Food Media and Culture by Emily J.H. Contois (forthcoming November)

Emily Contois looks at media’s influence on eating habits and gendered perceptions of food. Focusing on the concept of dude foods, the book follows the evolution of food marketing for men. In doing so, Contois shows how industries used masculine stereotypes to sell diet and weight loss products to a new demographic. She argues that this has influenced both the way consumers think about food and their own identities.

6. “Feeding the Crisis: Care and Abandonment in America’s Food Safety Net by Maggie Dickinson

The Supplemental Nutrition Assistance Program (SNAP) is essential for individuals who face food insecurity on a daily basis. Still, the program fails to reach many, including those who are unemployed, underemployed or undocumented. “Feeding the Crisis” provides a historical overview of SNAP’s expansion and traces the lives of eight families who must navigate the changing landscape of welfare policy in the United States.

7. “Feeding the Other: Whiteness, Privilege, and Neoliberal Stigma in Food Pantries by Rebecca T. de Souza

Rebecca de Souza explores the relationship between food pantries and people dependent on their services. Throughout the work, de Souza underscores the structural failures that contribute to hunger and poverty, the racial dynamics within pantries and the charged idea of a handout. She argues that while food pantries currently stigmatize clients, there is an opportunity to make them agents of food justice.

8. “Feeding the People: The Politics of the Potato by Rebecca Earle

Rebecca Earle tells the story of the potato and its journey from a relatively unknown crop to a staple in modern diets around the world. Earle’s work highlights the importance of the potato during famines and war, and explains the politics behind consumers’ embrace of this food. Interspersed throughout are potato recipes that any reader can try.

9. “Food in Cuba: The Pursuit of a Decent Meal by Hanna Garth

Hanna Garth looks at food security and food sovereignty in the context of Cuba’s second largest city, Santiago de Cuba. Throughout the work, Garth defines a decent meal as one that is culturally appropriate and of high quality. Through stories about families’ sociopolitical barriers to food access, Garth shows how ideas of food and moral character become intimately linked.

10. “Franchise: The Golden Arches in Black America by Marcia Chatelain

Scholar, speaker and strategist Marcia Chatelain provides readers insight into the ways fast food restaurants expanded throughout Black communities. Chatelain traces their growth during the 20th century and their intersection with Black capitalists and the civil rights movement. This book highlights the dichotomy between fast food’s negative impacts on Black communities and the potential economic and political opportunities that the businesses offered them.

11. “Honey And Venom: Confessions of an Urban Beekeeper by Andrew Coté

Andrew Coté provides a history of beekeeping while taking the reader through his own trajectory in the industry. A manager of over 100 beehives, Coté raises colonies across New York City, on the rooftops of churches, schools and more. Coté’s passion for beekeeping comes through clearly as he narrates the challenges and rewards of his career.

12. “Life on the Other Border: Farmworkers and Food Justice in Vermont by Teresa M. Mares

Agriculture, immigration and Central American and Mexican farm workers may conjure ideas of the Mexico-U.S. border, but in “Life on the Other Border,” Teresa Mares gives a voice to those laboring much farther north. Mares introduces the readers to the Latinx immigrants who work in Vermont’s dairy industry while they advocate for themselves and navigate life as undocumented workers. This is an inspiring read that touches on the intersection of food justice, immigration and labor policy.

13. “Meals Matter: A Radical Economics Through Gastronomy by Michael Symons

Michael Symons argues that economics used to be, in its essence, about feeding the world but has become fixated with the pursuit of money. Symons introduces readers to gastronomic liberalism and applies the ideas of philosophers such as Epicurus and John Locke to the food system. Through this approach, he seeks to understand how large corporations gained control of the market and challenges readers to rethink their understanding of food economics.

14. “No One is Too Small to Make a Difference by Greta Thunberg

Greta Thunberg addressed the United Nations at the 2019 U.N. Climate Action Summit and has become a global symbol of environmental activism. Her community organizing and impassioned speeches are uncompromising as she argues that climate change is an existential crisis that needs to be confronted immediately. “No One Is Too Small to Make a Difference” includes Thunberg’s speeches and includes her 2019 address to the United Nations.

15. “Perilous Bounty: The Looming Collapse of American Farming and How We Can Prevent It by Tom Philpott (forthcoming August)

Journalist Tom Philpott critically analyzes the centralized food system in the United States and argues that it is headed for disaster unless it sees some much-needed changes. Philpott argues that actors within the U.S. food system are prioritizing themselves over the nation’s well-being and provides well-researched data to back up his claims. Providing readers insight into the experiences of activists, farmers and scientists, this is a great read for those starting to learn about the state of the country’s food system and for those who are already deeply involved.

16. “Plucked: Chicken, Antibiotics, And How Big Business Changed The Way The World Eats by Maryn McKenna

In this exposé on the chicken industry, acclaimed author Maryn McKenna explains the role antibiotics played in making chicken a global commodity. “Plucked” makes it clear that food choices matter and show how consumers’ desire for meat, especially chicken, has affected human health. McKenna also offers a way forward and outlines ways that stakeholders can make food safer again.

17. “Stirrings: How Activist New Yorkers Ignited a Movement for Food Justice by Lana Dee Povitz

Between 1970 and 2000, food activists in New York City pushed to improve public school lunches, provide meals to those affected by the AIDS epidemic and establish food co-ops. In “Stirrings,” Lana Dee Povitz draws on oral histories and archives to recount the stories of individuals who led these efforts. She highlights the successes of grassroots movements and reminds readers of the many female leaders in the New York food justice movement.

18. “The New American Farmer: Immigration, Race, and the Struggle for Sustainability by Laura-Anne Minkoff-Zern

Laura-Anne Minkoff-Zern offers a look at farm labor in the U.S. Although most farm owners are white Americans, farm workers are overwhelmingly immigrants and people of color. In this book, Minkoff-Zern details the experiences of farm laborers who are becoming farm owners themselves and outlines the many barriers that workers must overcome during this transition. Through interviews with farmers and organizers, Minkoff-Zern shows that these farmers bring sustainable agricultural practices that can benefit our food system.

19. “The Story of More: How We Got to Climate Change and Where to Go from Here by Hope Jahren

Hope Jahren breaks down climate change for readers in an accessible and data-driven book. “The Story of More” explains how greenhouse gas emissions and consumption of natural resources in developed nations exacerbate climate change and outlines the consequences of these actions. Although she argues that the planet is in danger, she also provides a variety of everyday actions, such as decreasing meat consumption, that consumers can take to make a difference.

20. “Vegetable Kingdom: The Abundant World of Vegan Recipes by Bryant Terry

Author, chef and food justice activist Bryant Terry provides readers with over 100 recipes to create approachable and flavorful vegan dishes, without relying on meat alternatives. This book is a wonderfully practical recipe book that begins with a list of recommended tools, is organized by ingredients and even includes a music playlist. Vegans and non-vegans alike will appreciate “Vegetable Kingdom.”

Alonso Diaz also contributed to this article.

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Food & Agriculture

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Innovation in Forest Carbon Solutions

Join us for a conversation on the role of forests in addressing climate change and how technology can make forest carbon projects more credible. In this one-hour webcast, GreenBiz Editorial Director Heather Clancy will moderate a discussion of World Resources Institute Deputy Director of Forests Fred Stolle, Verra Chief Innovation Officer Toby Janson-Smith, Pachama CEO Diego Saez-Gil, and Microsoft Carbon Program Manager Liz Willmott on key trends in the use of technology to improve forest carbon projects.

Among the topics: 

  • The rationale for investing in innovative forest projects
  • How to participate in innovative solutions for climate change 
  • The top criteria for vetting forest carbon solutions 
  • How technology can help de-risk and scale forest carbon projects 

Moderator:

  • Heather Clancy, Editorial Director, GreenBiz Group

Speakers: 

  • Fred Stolle, Deputy Director, Forests, World Resources Institute
  • Diego Saez-Gil, CEO & Co-founder, Pachama
  • Toby Janson-Smith, Chief Innovation Officer, Verra
  • Elizabeth Willmott, Carbon Program Manager, Microsoft

If you can’t tune in live, please register and we will email you a link to access the archived webcast footage and resources, available to you on-demand after the webcast.

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Thu, 07/09/2020 – 10:19

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Tue, 08/04/2020 – 10:00
– Tue, 08/04/2020 – 11:00

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How tree-planting startup Propagate Ventures monetizes land conservation
Heather Clancy
Thu, 07/09/2020 – 01:30

Earlier this year, when I was chatting with venture capitalist Nancy Pfund of DBL Partners about which new areas of climate solutions were intriguing to her, she pointed to business models that had the potential to monetize land conservation.

The example we discussed that day wasn’t one I would think of immediately: Better Place Forests, which is creating what it calls “conservation memorial forests.” It’s a different model for saving trees that takes a cue from the end-of-life industry. 

Instead of buying a cemetery or mausoleum plot for cremated ashes, you or your family can pay toward the preservation of a tree — the fee starts at $2,900. The ashes are mixed with soil at the base, along with a memorial marker. Currently, the company is protecting forests in Northern California and Arizona. But that’s not all: For every person and tree it memorializes, it plants at least 25 impact trees in collaboration with the nonprofit One Tree Planted. And as of July 2019, the company had raised $12 million in early-stage venture funding (led by True Ventures) to help with its mission.

When I started poking around to identify other for-profit ventures in the business of land conservation, two other organizations that have been working with Microsoft jumped to mind, both of which provide technology for mapping and measuring forests: Pachama and Silvia Terra

In May, I spoke with another intriguing agroforestry startup, Propagate Ventures, part of the fall 2018 cohort at Elemental Excelerator. The company, which recently raised $1.5 million in seed funding from the Grantham Environmental Trust, is focused on helping agricultural operations figure out how to profit from planting trees. 

How do we improve the pasture but make sure it isn’t a sink on the wallet?

Like Pachama and Silvia Terra, Propagate’s competitive edge is analytics and information. It analyzes the costs of the investment, the potential revenue, the labor implications and the anticipated yield. Co-founder and CEO Ethan Steinberg said the concept is similar to the analysis tool a developer might use to assess the viability of a solar energy project. 

“It’s focused on both the economics and the ecological value that is driven,” he told me. That includes formulating plans specific to keeping ownership of the investable assets (trees) separate from the real estate; that’s an important consideration for farmers who lease the land they are working.

The idea is to help agricultural operations use land that is otherwise fallow or unused to plant trees, usually intended for fruit, nut or timber cultivation. 

When I spoke with Steinberg, the company had more than 20 projects on the books — ranging from livestock producers looking for a source of shade for animals to those growing specialty grain crops who are looking to diversify their income. Most of these organizations so far are in the Northeast and Mid-Atlantic regions of the United States, where Propagate is proposing the most ecologically approach options for their particular region. “Farmers shouldn’t transition to something that isn’t viable for their land,” Steinberg said.

What’s more, these arrangements generally are structured with a buyer or cultivation partners in place. “We are not having to recreate those relationships from scratch,” he noted.

One organization testing out this model is Handsome Brook Farms, a network of pasture-raised egg farms in states including Arkansas, Indiana, Kentucky, New York, Oklahoma and Tennessee. Chickens raised in this manner are free to roam in pastures — generally there are 400 birds to an acre. The farmers sell their eggs to Handsome Brook, which handles the processing and distribution. They have the autonomy to run their own operations, provided they meet the requirements for the pasture-raised model — the network farms are both certified and humane organic.

Kristen Wharton, director of strategic planning and development for Handsome Brook, said the idea of incorporating nut trees on certain properties is appealing and it’s testing the idea over the next year with a limited number of farms, starting in Kentucky. The main concern is cost, but many farmers are also leery of managing a secondary project. “How do we improve the pasture but make sure it isn’t a sink on the wallet?” she mused.

One possible option is a cost-sharing model, in which Handsome Brook would share some investment or investigate participation in grant programs that support soil health and water quality improvement projects, Wharton said. The top goal is to get the chickens to roam across a larger portion of the property, a habit that would counteract compacted soil and erosion around the barns where the hens take shelter. One question Handsome Brook hopes to answer: “How might this model set us apart?”

What other for-profit agroforestry ventures have caught your attention? Share ideas with me at [email protected].

This article first appeared in GreenBiz’s weekly newsletter, VERGE Weekly, running Wednesdays. Subscribe here. Follow me on Twitter: @greentechlady.

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How do we improve the pasture but make sure it isn’t a sink on the wallet?

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Behind New Jersey’s ambitions for clean energy equity and offshore wind
Sarah Golden
Thu, 07/09/2020 – 01:00

If you want to know what state-level clean energy leadership looks like, look no further than New Jersey. 

Since the beginning of the year, the Garden State has made headlines for three initiatives: its plans to transition to 100 percent clean energy by 2050; its investment in offshore wind; and its proposal to create an Office of Clean Energy and Equity.  

All three are commendable in their own right. They show how a state can signal the opportunities inherent in the clean energy economy, and the importance that it works for everyone. 

One person at the center of these initiatives is Joseph Fiordaliso, president of the New Jersey Board of Public Utilities. At the end of June, I talked to Fiordaliso to better understand his perspective on the potential of clean energy, the importance of equity within all initiatives and how states can lead the way forward. The interview is edited for length and clarity. 

Sarah Golden: I wanted to talk to you about the Office of Clean Energy and Equity. Am I right in thinking this is the first office of this type in the United States? 

Joe Fiordaliso: I don’t want to say “yes” to that because I honestly don’t know. What I do know is that it’s the first office for the Board of Public Utilities (BPU).

The purpose is to ensure the fact that every community, regardless of income, regardless of where they live, is afforded the opportunity to participate in the green revolution that is occurring in the state of New Jersey. And we cannot be successful, looking at a very selfish perspective, if everyone is not involved. And everyone should be involved because everyone pays into it. And to say it’s only for the super-rich doesn’t sit well with me or Gov. [Phil] Murphy. 

Joseph Fiordaliso, New Jersey

Golden: I was taking a look at the timeline. I know [State Sen. Troy] Singleton introduced the bill in mid-May; you vowed to create this office in June. Is this in any way inspired, or is it rising in prominence, because of the Black Lives Matters movement? 

Fiordaliso: No. This has always been our goal. And Black lives do matter, by the way. And this has always been our goal. It’s always been on the governor’s agenda. Environmental justice and, what I get out of the environmental justice theme of the governor, is what I said before — that everyone has the opportunity to participate regardless of their economic standing. 

We just passed a very, I think, most impressive energy efficiency ruling here in the state of New Jersey. The BPU did that just a couple of weeks ago now, and I believe it’s the most progressive. This is the one thing that is going to help low and moderate-income folks to participate in the green revolution. So I’m very excited about that.

It is really an agenda that is all-inclusive. And I’m so proud of what we’re doing here. So many programs are geared towards those folks that can afford to participate. This is not. This is to afford the opportunity to everybody. And I’m thrilled that we’re taking this approach. I’m thrilled that the governor is one of the most progressive in the country, and we’re following his lead and the lead of many of our legislators. And it really is gratifying. 

Golden: Why is it important to establish an Office of Clean Energy Equity in addition to having such a progressive energy efficiency initiative?

Fiordaliso: To monitor and ensure that everyone has the opportunity. Many clean energy programs throughout the United States, including originally here in New Jersey, we’re so excited about initiating programs but less excited about tracking those programs. Less excited about ensuring that everyone has the ability to participate. That is extremely important. This office will, I hope, ensure the fact that we are monitoring this closely, and if certain programs are not reaching the general population, then we have to tweak them. Then we have to revise them. Then we have to alter them. But I think this is extremely important to point out, not only our successes but our failures. If we don’t know what our failures are, we can’t fix it. 

It’s important for us to seize the moment; carpe diem. Seize the day. That’s our obligation in government right now, seize that day.

One of the core missions of this office is going to be to point out the deficiencies and say, “Hey, we’re falling short here. Let’s find out why we’re falling short. Let’s find out why more people aren’t participating. Are there barriers there that we didn’t realize are there?” And fix it. Remove those barriers and continue to move forward. And I think that’s our obligation. We’re not only seeing certain people, we’re serving everybody. 

Golden: I’m struck by the opportunities that COVID represents to rebuild the economy. I was looking at an op-ed Singleton wrote; one line that stuck out to me is, “As New Jersey works to establish a path to economic recovery, as elected public servants, we must seize the moment to work toward a future that is affordable, equitable, accessible and sustainable.”

There are so many different realms right now where we get to reimagine because everything is starting from ground zero. I’m curious about the moment we’re in to be able to rethink and rebuild things, but also need to justify investments when state budgets are so strained. 

Fiordaliso: Very good question. We are in the process of establishing a massive evaluation program to ensure the fact that we’re getting the best bang for the buck, so to speak, out of all of the programs we have in the state of New Jersey because the taxpayers, one way or another, are paying for this. And they have the right to know whether or not we’re spending their money in a good fashion and if we’re not, we’d better adjust the programs and eliminate those that are not giving us the best bang for the bucks.

So we’re in this massive program to evaluate every single program. This has given us an opportunity, this crisis that we’re in, because out of crisis, many times, comes good things. We don’t see them initially, but it makes us rethink certain things, and makes us see what we’re doing.

These are all things that we evaluate and continue to evaluate more and more as we go down this road to a clean energy economy. We failed to mention, many, many times, that there is economic opportunity in the clean energy revolution. And the clean energy revolution can ignite a massive economic renewal. And every state, I would assume, is looking at an economic renewal after, or during, this pandemic. The programs we’re initiating, they will create jobs. 

Let’s take offshore wind as an example. We’ve positioned ourselves with the wind port that was approved [in June] to be the focal point for the supply chain for the entire Northeast and Mid-Atlantic states. New Jersey is well-positioned to do that. That brings along 1,500 jobs, that alone, not including the jobs of the wind industry that are in the thousands. 

So economic opportunity exists. And it’s important for us to seize the moment; carpe diem. Seize the day. That’s our obligation in government right now, seize that day. Because that opportunity may evade us tomorrow. 

Golden: While we’re on the subject of offshore wind, can you talk about the potential for clean energy to jumpstart the economy? 

Fiordaliso: I’m going to go back just a little bit, if I may, to solar energy. 

In the early 2000s, we started the solar energy initiative here in the state of New Jersey. It has been a very successful program. Like every program, it needed a little boost to get started, and we provided that boost here in New Jersey with grants and incentives and so on. Today, we have over 140,000 solar installations. It has created over 7,000 jobs here in New Jersey, has contributed to the economic diversity here in New Jersey, and we expect the same to occur in the wind industry — but even on a bigger scale. 

When we’re finished with our offshore wind, millions of New Jersey residents will get energy that’s generated by windmills.

Keep in mind, and California knows this better than anybody, most of the clean energy initiatives have emanated from the states on up. We have gotten very little encouragement from the federal government, and over the past 3.5 years we’ve gotten even less encouragement from the federal government. 

Golden: One of the things that I found amazing about the investment in offshore wind and the ambitious targets of 7.5 gigawatts of offshore wind by 2035 is you’re talking about investing in a whole new industry, a new technology and bringing it to the United States. Why is it significant to be embracing a new technology at this moment? 

Fiordaliso: It’s significant because it’s going to help us get to our goal. It’s significant because of the economic advancements it’s going to bring to our state. It’s significant because of the jobs that it will bring to our state. And, when we’re finished with our offshore wind, millions of New Jersey residents will get energy that’s generated by windmills. 

The jobs that that brings, the investments that that brings, are probably much more than we’re anticipating today. So it is exciting, but it is also something that’s going to transition our economy to a large extent to a whole new, different industry. 

So these are the things we’re looking at. It’s the idea that we have to bring our fellow citizens along and help to educate them and the benefits of renewable energy. Not only is it the fact that it might save our planet, not only the fact that we have a moral obligation, I believe, for our children, grandchildren and subsequent generation to improve this earth and try and mitigate the traumatic effects of climate change. Because whether we want to admit it or note, whether the federal government wants to admit there’s climate change or not, it’s here. 

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It’s important for us to seize the moment; carpe diem. Seize the day. That’s our obligation in government right now, seize that day.
When we’re finished with our offshore wind, millions of New Jersey residents will get energy that’s generated by windmills.

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BofA, Goldman, JPMorgan, Wells Fargo launch center for climate-aligned finance
Jesse Klein
Thu, 07/09/2020 – 00:01

The Rocky Mountain Institute (RMI) is banking on banks to get us over the carbon-neutral finish line by 2050. 

The nonprofit announced Wednesday that it’s partnering with four of the world’s largest financial institutions — Wells Fargo, Goldman Sachs, JPMorgan Chase and Bank of America — to launch the Center for Climate-Aligned Finance. The center will serve as a hub for cross-sector collaboration, bringing traditional financial instruments to innovative ideas to decarbonize the planet. 

“It’s not the responsibility of any single country or single sector,” said Paul Bodnar, managing director for climate finance at RMI. “But one sector provides the lifeblood that powers all the others and that’s finance.” 

A new buzzword, climate-aligned finance, is RMI’s answer to the uneven responsibility put on the financial sector. Its goal is to integrate the financial sector’s attempts at going green, including green business investments, exclusionary policies for certain fossil fuels and the industry’s ESG policies, into one complete strategy. 

The Center for Climate-Aligned Finance will focus on four areas using RMI’s knowledge of sustainability in a variety of sectors and its deep understanding of the financial world. First, it will create specific, personalized initiatives for high-emitting sectors such as steel and cement production, utilities and the energy supply. Secondly, it will generate global frameworks on climate-aligned finance to guide other financial institutions around the world. 

It’s important that the tools we develop be as practical and commercial as possible.

“We really need tools now to take us from theory to practice,” said Marisa Buchanan, head of sustainability at JPMorgan Chase. “It’s important that the tools we develop be as practical and commercial as possible.” 

The center also will support individual institutions and shape public discourse in the financial sector as the two other main areas of focus. 

According to Bodnar, while the strategy starts with advocating a vision of carbon neutrality for the highest energy-using corporations, it will need to be stewarded by the loans, grants and investments doled out by these large financial partners.

Wells Fargo has pledged to lend or invest $200 billion to sustainable businesses and projects by 2030. Goldman Sachs plans to help its clients transition into a climate-resilient model with $750 billion by 2030, and Bank of America is directing $300 billion towards these efforts as well. And in February, JPMorgan announced a goal to facilitate $200 billion in financing in 2020 for transactions related to climate action and the United Nations Sustainable Development Goals.

“To serve our clients requires really analytical tools,” said John Goldstein, head of the sustainable Finance Group at Goldman Sachs. “Real technical chops required to do this work thoughtfully for analyzing, advising, financing and navigating.”

While the banking industry has invested a lot into a green future where it sees an opportunity for job creation, profitable returns on innovative new companies and risk mitigation, it hasn’t seemed ready to walk away from the fossil fuels that built the sector’s wealth. 

But pressure is mounting for the banks to overhaul their lending practices holistically. This includes a focus on solutions that will benefit vulnerable communities on the front lines of climate change that often have been overlooked by the environmental movement. 

“The communities that are disproportionately affected by pollution from heavy industry, it is pretty well documented that communities of color and low-income communities tend to suffer the most,” Bodnar said. “That is an urgent call for us to accelerate the transition out of the assets that are generating the most pollution.”  

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It’s important that the tools we develop be as practical and commercial as possible.

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Amazon to buy bio jet fuel to lower air cargo emissions
Katie Fehrenbacher
Wed, 07/08/2020 – 08:00

Amazon’s plans to decarbonize its shipping supply chain isn’t just focused on electrifying its delivery vans.

The logistics and retail giant announced Wednesday morning that it plans to buy 6 million gallons of bio jet fuel via a division of Shell and produced by World Energy, a big biodiesel producer. The companies said the jet fuel will be made from agricultural waste fats and oils (such as used cooking oil and inedible fats from beef processing).

The move shows the efforts that Amazon is willing to go to eke out carbon emissions across its vast network of planes, vehicles and distribution centers that deliver on-demand goods across the globe. Amazon has pledged to reach net-zero carbon emissions by 2040, and says it will make sure half of Amazon shipments are net-zero by 2030. That commitment also includes buying 100,000 electric delivery vehicles, and using 100 percent clean energy by 2025. 

But the business of biofuels is a bit messier and — for bio jet fuel — at an earlier stage than procuring solar and wind energy or even purchasing electric vehicles. 

Amazon has pledged to reach net-zero carbon emissions by 2040, and says it will make sure half of Amazon shipments are net-zero by 2030.

The market for next-generation sustainable aviation fuel is just now being trialed commercially by airlines such as JetBlue and United, produced by developers such as World Energy and Finnish company Neste, and solicited by San Francisco International (SFO) and other airports. Neste announced Tuesday that it delivered its first batch of sustainable aviation fuel via pipeline for airlines refueling at SFO to use.

Over the years, a variety of airlines have tested bio jet fuels, some made with algae as a feedstock, and many abandoned the initial efforts after the fuels were not able to be made economically at scale. Since then, companies such as Neste have been able to industrialize the process of taking waste oils and fats from various sources and producing a fuel for vehicles and airplanes that can lower carbon emissions and be cost-effective. 

A drop in the fuel tank

In recent years, airlines increasingly have looked to the promise of bio jet fuels as a key way for the industry to meet climate goals. United Airlines announced last year that it is investing $40 million into advancing sustainable aviation fuel, including the purchase of 10 million gallons of it over two years — a drop in the fuel tank of roughly 4.3 billion gallons the airline uses annually.

Electric aircraft have been considered by much of the airline industry as too far away on the horizon and too expensive for commercial use. 

The aviation sector is being pushed by the United Nations-led Carbon Offsetting and Reduction Scheme for Aviation (CORSIA), which had planned to set a baseline of aviation emissions for 2020 and target carbon-neutral growth from here on out. However, just last week, the United Nations group that’s in charge of implementing CORSIA agreed to set the baseline targets for 2019 because of the coronavirus, essentially watering down the targets.

Regardless of the specifics, the airline industry is feeling the heat from its reliance on fossil fuel-based jet fuel and thus its relatively large emissions. Sustainability-focused large corporations whose employees do a lot of business travel are also considering ways to both reduce airline travel and also work with carbon neutral airlines.

Amazon’s news doesn’t just highlight the emergence of the bio jet fuel industry and the environmental spotlight on the airline industry, it also shows growing attention and worry around the carbon intensity of air cargo. The vast majority of goods in the United States are shipped by trucks, but a small and rapidly growing segment of goods are shipped by planes. 

This air cargo is not only one of the fastest-growing shipping methods, it’s also one of the most carbon-intensive.

Amazon began growing its fleet of 20 airplanes in 2015. By 2021, the retailer plans to have 70 planes in its in-house air fleet that move its one- and two-day deliveries. To decarbonize the fuel for 70 planes, Amazon will need a lot more than 6 million gallons of bio jet fuel. 

But Amazon’s willingness to begin purchasing this biofuel will help send a strong signal to the producers of the fuel as well as the greater airline industry. After a long wait, is the market for sustainable aviation fuel finally here?

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Amazon has pledged to reach net-zero carbon emissions by 2040, and says it will make sure half of Amazon shipments are net-zero by 2030.

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How ESG issues can become even more relevant in times of market crisis
Shannon Houde
Wed, 07/08/2020 – 00:40

As a Brit based in Santa Monica, California, Daniel E. Ingram is the chair of investment advisory company Wilshire’s ESG and Diversity Committee. Wilshire, which has more than $8.6 billion in assets under management and $168 billion in assets under advisement, recruited Ingram in 2017 as part of an effort to expand its ESG and socially responsible investing capabilities. Previously, Ingram was head of responsible investing for BT Pension Scheme, the United Kingdom’s largest corporate retirement plan.

Ingram is also a member of the CFA Institute’s ESG working group responsible for defining an industry standard, along with representatives from the International Monetary Fund, BlackRock, the Principles for Responsible Investment and other prominent players in the responsible investment arena. 

Ingram helps advise institutional asset owners on how to protect and grow long-term capital by integrating ESG risks and opportunities into investment decisions. We recently spoke about the expansion of ESG analysis in investment strategies, the end of shareholder primacy and why investors may be better off preparing for the next potential crisis sooner than later.

Daniel E. Ingram, Wilshire Associates

Shannon Houde: Tell me about your role in ESG and how you ended up in this space.

Daniel E. Ingram: My role mainly involves delivering educational workshops to trustees and investment staff from public and private retirement plans, foundations and endowments on the investment case for ESG. As discussions move from why ESG to how, I help to design ESG policies, source high-performing investment products and conduct impact analysis on investment portfolios. 

I’ve been working in the ESG space since before the term was coined. My interest in issues like climate change stems from my early career in public service on the graduate program at Her Majesty’s Treasury. I worked as chief of staff for — now Lord, then Sir — Nick Stern on his landmark review on the economics of climate change. Even though it was published 14 years ago, much of the findings of that seminal report are relevant today, namely that the benefits of addressing climate change, sooner than later, far outweighs the costs.

Houde: What’s the investor outlook for ESG?

Ingram: Investor interest in ESG issues continues to grow, and it’s becoming increasingly self-evident that the management of ESG risks and opportunities, such as resource efficiency and board skills/independence, can have a material impact on asset values. As a result, there’s been a show of confidence in ESG strategies, with Q1 2020 seeing inflows to some ESG funds. 

In terms of performance, some ESG funds have posted relatively positive returns due to lower exposure to conventional energy and balance sheet leverage, and higher exposure to quality growth factors and technology.

Governance is king. It tends to lead to better environmental and social performance.

Houde: What’s the role of corporate governance and investor stewardship in crisis?

Ingram: Governance is king, and it tends to lead to better environmental and social performance. In times of crisis, like the 2009 financial crisis or COVID-19, investors are compelled to take a closer look at corporate governance practices like disaster contingency plans, cybersecurity risk management and decisions about capital structure — [such as] share buybacks & M&A activity. 

Investors may also be compelled to become better stewards of financial capital by holding companies to account for their leadership actions, incentive structures and strategic decisions.

For example, the San Francisco Employee Retirement System issued a statement calling for corporations to find innovative ways to reorganize their manufacturing, distribution, resources and service capabilities to address COVID-19.

Houde: Is this a moment of reckoning for the S in ESG?

Ingram: Yes, I believe so. The S — for social — relates to issues around human capital management such as labor practices, employee health and safety, and employee engagement, diversity and inclusion. These issues are becoming increasingly financially material, particularly for the extractives and services sectors. 

In recognition of this fundamental shift, the U.S. Business Roundtable issued a new statement in 2019 that redefined the purpose of a corporation away from its previously held position that corporations exist principally to serve shareholders to its new position that corporations should serve for the benefit of all stakeholders — customers, employees, suppliers, communities and shareholders. 

The S — for social — relates to issues around human capital management such as labor practices, employee health and safety, and employee engagement, diversity and inclusion.

Houde: What’s next for how investors approach ESG?

Ingram: In the same way epidemiologists have been warning of a deadly coronavirus outbreak for years, climate scientists have been warning us for decades about the social and economic risks from rising sea levels, droughts, wildfires and air pollution. While there’s no way we could have predicted the devastating scale or exact timing from the coronavirus pandemic, many of us would readily admit we could have been much better prepared and responded more rapidly. 

Investors require high-quality advice to help them prepare and position their investment portfolios for climate change and potential future lower-carbon investment opportunities. These preparations may include: measuring portfolio exposure to different transition and physical risks; developing an ESG policy; evaluating how active investment managers take climate risks into account in valuations; or investing in a lower-carbon passive index fund.

Houde: What advice do you have for someone wanting to work in ESG?

Ingram: There are so many great ESG opportunities right now — if you’re not working in the space and want to get in, maybe find yourself a coach to help present yourself in the best possible light. The ESG community tends to be relatively close-knit and highly approachable. 

If you can participate in an ESG conference or reach out to ESG professionals via LinkedIn, most of us will gladly offer our 10 cents of advice and tell you how incredibly rewarding it can be to work in this increasingly important and fast-growing industry.

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Governance is king. It tends to lead to better environmental and social performance.
The S — for social — relates to issues around human capital management such as labor practices, employee health and safety, and employee engagement, diversity and inclusion.

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It will take personal sustainability to meet the global challenges we face
Chris Gaither
Mon, 07/06/2020 – 02:15

Earth Day, when we remember the planet’s fragility and resilience, was when I finally understood that I had nothing left to give.

It was April 2017. After two decades of striving in my career, I had risen to a role of great impact: a director on Apple’s Environment, Policy and Social Initiatives team. My boss, former EPA Administrator Lisa Jackson, had entrusted me with orchestrating the company’s annual Earth Day celebration.

And, wow, had we stepped up our game that year.

We released a 58-page environmental responsibility report and a series of animated videos about Apple’s environmental achievements, posing curious questions such as “Do solar farms feed yaks?” We turned the leaf on our logo green at hundreds of Apple stores around the world. Even bolder, we announced ambitions to make Apple products out of entirely recycled or renewable materials.

I drank beer and hugged the brilliant people from so many Apple teams who had pulled all of this off. I smiled. But mostly, I wanted to fall into bed.

To inspire Apple employees, we created an hour-long presentation for Lisa to deliver in Town Hall, the campus theater where the first iPhone was announced. And we brought musician Jason Mraz to play an Earth Day concert on the green lawns of One Infinite Loop.

Whew. Surrounded by thousands of my colleagues as Mraz performed, I drank beer and hugged the brilliant people from so many Apple teams who had pulled all of this off. I smiled. But mostly, I wanted to fall into bed.

Insistent inner voice

That wasn’t new. The enormity of my job, leading strategy and engagement for Lisa’s team, usually left me exhausted — especially after Earth Day, when I felt like one of Santa’s elves just after Christmas.

What was different? This time, when I told myself I’d bounce back soon, I knew I was lying. Underneath my sheen of accomplishment and pride, a quiet and insistent inner voice told me I was depleted. Cooked. Burned out.

That voice was right. As May deepened, so did my sadness and fatigue. The physical and emotional crisis overwhelmed me. Nearly every day, I sat in my glass-walled office and tried to avoid eye contact with my colleagues so they wouldn’t see my tears.

I felt like I was failing at everything. I couldn’t gain any momentum on projects. My well of creative energy had run dry.

My body no longer allowed me to pretend that this hard-charging life was right for me. Previous injuries flared up, sending lightning bolts of pain along the nerves in my hands, feet and back.

As I tried to ignore the pain, my body kept turning up the volume: a 3 out of 10, then a 4, then a 7. My body seemed to be asking, “Can you hear me now?”

The pain reached a 10 that spring of 2017. And still I tried to soldier on.

Don’t be an idiot, I told myself. Your boss served President Barack Obama, and now she reports to Tim Cook. You have a wonderful team. You have a great title and lots of stock in the world’s most valuable company. Even better, you get to tell stories of the powerful work Apple is doing on climate action, resource conservation, natural-disaster relief and HIV prevention. You show others what’s possible. You become what Robert Kennedy (whose photo hangs on the wall of Tim’s office, alongside Martin Luther King Jr.’s) called a “ripple of hope,” spreading inspiration through customers, investors, suppliers, policymakers and industry.

Listening to your spirit

So what if you feel down? Most people would kill for this job. Suck it up.

Here’s the thing: You can’t think your way through an existential crisis. You can’t talk your way out of burnout. You need to listen, deeply, to your spirit. You need to honor what it’s telling you.

And my spirit was telling me something profound: For the previous few years, I’d devoted myself to corporate and planetary sustainability. But along the way, I’d completely lost my human sustainability.

Only when I hit the depths of my crisis did I understand that I needed to quit the job I’d worked so hard to get.

Only when I hit the depths of my crisis did I understand that I needed to quit the job I’d worked so hard to get. I’d let the burnout go for so long that stepping off the corporate treadmill was the only way I could truly recuperate from the punishment of two decades of high-stress work, long commutes, poor health habits and time away from my family.

So that’s what I did. I sat across from Lisa in her office, swallowed hard past the lump in my throat and told her I was leaving to recover my well-being.

It was one of the hardest things I’ve ever done, and I haven’t regretted it for a moment. In the three years since, I’ve come back to life. I’ve gotten well. I’ve crafted a career of purpose and meaning. I’m an executive coach who helps leaders — especially environmental sustainability leaders — nourish and inspire themselves so they can keep doing the work they love.

Why am I telling you this story? Because, my friends, I see myself in you.

I see you suffering under the weight of the environmental crisis.

I see you struggling with weariness, depression and burnout.

I see you decide you can’t take a day off when the planet is burning.

I see you sacrifice your own sustainability for planetary sustainability.

I get it. You keep going because you have a big heart. You’re called to do this work, maybe by your love of wildlife or natural places, or by a deep desire for racial and economic equality.

The problem is, if you don’t take care of yourself, you won’t have the energy or creativity that you need to do great work.

And great work, maybe even transcendent work, is critical right now.

That’s why I’m starting this series with GreenBiz. I’ll be writing regularly about ways you can tend to your human sustainability. Purpose. Love. Natural beauty. Breath. Poetry. Stillness. Rest. I’ll use as examples things my clients and I get right, things I get wrong (so, so wrong) and things I still struggle with every day.

My hope is that you’ll reconnect with that wise voice inside you, and the spark that brings you most alive, so you can be at your absolute best. Because, to find solutions to our most pressing problems, the world needs you at your best.

Pull Quote
I drank beer and hugged the brilliant people from so many Apple teams who had pulled all of this off. I smiled. But mostly, I wanted to fall into bed.
Only when I hit the depths of my crisis did I understand that I needed to quit the job I’d worked so hard to get.

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Chris Gaither and Lisa Jackson

The author with Lisa Jackson at the Apple campus, Earth Day 2017. Photo courtesy of Chris Gaither.